TVCs with Strong Recall

Our TV viewing pleasure is bombarded by commercials. Often we complain, how our favorite show is loaded with commercials vying for our attention, hoping we will buy their products. A lot of these commercials star today’s brightest celebrities.There are forgetable commercials, meaning, you can’t remember them anymore after several days. But there are those which you cannot ignore. These are commercials whhich have very strong memory recall.

Often times, you can vividly recall the scenes and the dialogues. You will remember them, sometimes because of the punchlines, the song that goes with it, and the actions that are bestowed before you. These are commercials that make you smile, leaves you thinking and even clapping. These are definitely successful in leaving an impression to the public.

Sharing with you my top 12 TVCs which cannot be ignored, in no particular order:

Hanna Shampoo. Marian Rivera is very beautiful and the scenes are breathtaking. Beauty of a woman and her surrounding are effectively presented. Her hair is artistically played. But really Marian’s face in that TVC is memorably beautiful you will remember her shampoo right away.

 Kopiko with Gerald Anderson, Kim Chiu, Jessy Mendiola and Matteo Guidecelli. “Pwede mo nang balikan.” Their speaking lines will make you stop and look at, then just as you thought there is reconciliation or they have a soap together...boom, it ‘s just a coffee they are talking about.

Goya chocolate. “Everyday life is worth celebrating...” that line is very memorable and that elevator scene between a woman and her crush is very cute. The other version which is that of an office worker who is celebrating after bagging a big project, is relatable and truthful. But again it is really the song. Admit it you are humming if not singing already while reading...Everyday life is worth celebrating..

Deo with Sarah Geronimo and Enrique Gil. What did I say? When there is dancing and singing in it, expect people to never forget. Besides how can you forget that commercial with Enrique’s tongue-wagging prowess and Sarah’s fierce dance moves?

 Palmolive Check Your Hair with Liza Soberano. First and foremost, it is the song that is doing the  trick since day one. It hooks you and makes you a victim of last song syndrome (LSS). Secondly, it is because of Liza. Her beauty is very refreshing. It is a face that has a general appeal. You would love her to be your daughter, sister, bestfriend and girlfriend. It also helps that the first TVC with fellow Star Magic talent Janella Salvador has established a very solid recall.

Magic Sarap with Jodi Santa Maria and Richard Yap. Oh well, the endorsers are very famous now thanks to their hit series Be Careful with my Heart. So that is a plus factor already. But for me, the one that makes that commercial memorable is the intro, when their son declares: I love mornings!

       Magnum Gold. The first time I saw it, I thought it is a trailer of a new action movie inspired by Mr.& Mrs. Smith starring Brad Pitt and Angelina Jolie. I really did not blink. The explosion scene solidified my initial belief. But when they were able to enter the room filled with gold bars, I quipped: Oh wow, how smart!

      

 * Del Monte Pineapple Tidbits. It is simply smart and timely. The creators of that TVC are so quick to ride on with the popularity of reality show The Voice. And when there is singing and dancing in it, expect people to never forget.

 

 * Lucky Me Lomi with Kris Aquino and Bimby. The kid is adorable. And the sharing of Kris about eating Lomi at their house in Tarlac before is heartwarming. But the scene that gives it the solid push for me is when Bimby asks that peeping shy girl: You want some?

  

 * Skyflakes biscuit. Any TVC of that product does not fail to touch a cord in my heart. They have been very successful in the emotional appeal department all these years. Everything is very memorable.

*Nesfruta Dalandan with Cheska and Kendra Kramer. “Dan dan dan, dalandan.” I could not stop singing the first time I caught it on TV. Need I say more?

*  Alaska Crema. This is my most favorite now. I first saw it on ETC weeks ago and fell in love with it right away. It makes me emotional everytime I see it. That’s the commercial with a boy rushing to his girlfriend’s house carrying a cage with a pair of lovebirds, supposedly his surprise gift to her.When he arrived, it was the girl’s dad who opened the door, grabbed the cage and released the birds, leaving him bewildered. Then in the nextt scene while they are about to sip their coffee with Alaska Crema of course, the dad told the guy: Lovebirds din ang regalo ng ex ni(name of the girl), di sila nagkatuluyan.

They smiled at each other and I did the same while mentally clapping.

What are your favorite TVCs now? Please share..

Photos courtesy of www. yahoo.com